State Bank of India invites applications for the following posts via direct recruitment:

Post Name: Assistant Vice President (Marcomm)

Essential Qualification: 

• Full time MBA / PGDM PGDBM (Marketing) or its equivalent with specialisation in Marketing from Institutions recognized / approved by Government bodies / AICTE / UGC.

• Knowledge of MS Office, Analytical MIS Tool on digital platform.

• Additional Certification in Marketing on different media platforms e.g Brand & Media / digital etc would be preferred.

Essential Work Experience: 

• Minimum 5 years post qualification experience in the field of marketing (excluding sales) in a BFSI sector/ Corporates, reputed Media and Advertising / Digital Agency.

• Out of 5 years, at least 3 years experience in facilitating designing of creative communication in ATL and/or BTL (Including Digital).

Post Name: Senior Executive (Digital Marketing)

Essential Qualification: 

• Full time MBA / PGDM / PGDBM (Marketing) or its equivalent with specialisation in Marketing from Institutions recognized / approved by Government bodies / AICTE / UGC.

• Knowledge of MS Office, Analytical MIS Tools.

• Additional Certification in Marketing on different media platforms e.g Brand and Media etc would be preferred.

Essential Work Experience: 

(a) Minimum 3 years post qualification experience in the field of marketing (excluding sales) of financial products in a Financial Institution / Service Industry in digital platform.

(b) Out of these 3 years, 2 years experience should be in product marketing using digital media platform, with specific experience in search and display, SEO, SEM and programmatic. Knowledge of influencer marketing, email, SMS and SMM preferred.

(c) At least one year experience in facilitating designing of creative communications in ATL and / or BTL (In Digital).

Post Name: Senior Executive (Corporate Communication)

Essential Qualification: 

• Full time MBA / PGDM / PGDBM (Marketing) or its equivalent with specialization in Marketing / Post Graduate Degree in Mass Communication from institutions recognized / approved by Government bodies / AICTE / UGC.

• Knowledge of MS Office, Analytical MIS Tool on digital platforms.

• Additional Certification in PR / Corporate Communication / Journalism would be preferred.

Essential Work Experience: Minimum 3 years post qualification experience in a PR Agency / Service Industry. Out of these 3 years at least 2 years must be in PR.

For more details related to eligibility criteria, fee, pattern, annexures, place of posting etc. refer to the attachments below.